创历史新高！春节假期国内出游5.96亿人次总花费超8034亿元

\u003cdiv class=\"rich_media_content\"\u003e\u003c!--NO_AD_ERROR_2--\u003e\u003cp\u003e\u003c!--IMG_0--\u003e\u003c/p\u003e\n\u003cp class=\"text_align-justify\" data-source=\"cke\"\u003e经文化和旅游部数据中心测算，春节假日9天，全国国内出游5.96亿人次，较2025年春节假日8天增加0.95亿人次；国内出游总花费8034.83亿元，较2025年春节假日8天增加1264.81亿元，\u003cspan class=\"color-00269a\" data-source=\"cke\"\u003e\u003cstrong data-source=\"cke\"\u003e假日游客人数和花费均创历史新高\u003c/strong\u003e\u003c/span\u003e，全国文化和旅游市场平稳有序。\u003c!--NO_AD_0--\u003e\u003c!--EOP_0--\u003e\u003c/p\u003e\u003c!--PARAGRAPH_0--\u003e\n\u003cp class=\"text_align-justify\" data-source=\"cke\"\u003e\u003cspan class=\"color-00269a\" data-source=\"cke\"\u003e\u003cstrong data-source=\"cke\"\u003e文化活动添年味，欢喜过年氛围浓。\u003c/strong\u003e\u003c/span\u003e非遗活动亮点纷呈，“非遗贺新春·寻味中国年”主题活动好戏连台，多地非遗展演、庙会热闹登场，《2026年非遗晚会》收视领跑。文艺演出广受欢迎，“戏聚京津冀·新春演出季”、陕西“西安天天有秦腔”、黑龙江齐齐哈尔“冰雪齐缘艺梅香”冰雪演出季等丰富群众节日生活。“文博馆里过大年”渐成风尚，浙江、辽宁、宁夏等地文博场馆推出数百场主题展览与体验活动，让市民游客沉浸式感受传统文化。\u003c!--NO_AD_1--\u003e\u003c!--EOP_1--\u003e\u003c/p\u003e\u003c!--PARAGRAPH_1--\u003e\n\u003cp\u003e\u003c!--IMG_1--\u003e\u003c/p\u003e\n\u003cp class=\"text_align-justify\" data-source=\"cke\"\u003e\u003cspan class=\"color-00269a\" data-source=\"cke\"\u003e\u003cstrong data-source=\"cke\"\u003e惠民措施激活力，文旅消费开门红。\u003c/strong\u003e\u003c/span\u003e2026年全国春节文化和旅游消费月活动火热开展，各地集中发放消费券、专项补贴等，推动文旅市场购销两旺。福建推出4300余场文旅消费活动、560余项优惠政策，湖南通过发放消费券、景区门票优惠、艺术惠民演出等开展促消费活动3000余场，重庆推出1300余场文旅活动、发放5000万元出行补贴。夜间经济活力十足，洛阳古城文化特色街区、长沙五一商圈等集聚区烟火升腾、人气旺盛，点亮夜间文旅消费。\u003c!--NO_AD_2--\u003e\u003c!--EOP_2--\u003e\u003c/p\u003e\u003c!--PARAGRAPH_2--\u003e\n\u003cp\u003e\u003c!--IMG_2--\u003e\u003c/p\u003e\n\u003cp class=\"text_align-justify\" data-source=\"cke\"\u003e\u003cspan class=\"color-00269a\" data-source=\"cke\"\u003e\u003cstrong data-source=\"cke\"\u003e文旅融合加百业，产业升级焕新彩。\u003c/strong\u003e\u003c/span\u003e科技赋能场景创新，福建泉州非遗灯会上线超2000盏非遗花灯，以数字光影技术打造“火树银花不夜天”的新春盛景，创新推出“世遗探秘”全域AI剧本游。冰雪旅游释放“热效应”，黑龙江哈尔滨冰雪大世界推出“新春冰雪盛宴”，打造春节主题冰雕、潮流演艺、光影秀、互动送福等体验。乡村旅游红红火火，各地推出古镇民俗、乡村专线、田园体验等产品，让游客赏绿水青山、忆浓浓乡愁。影视IP带动文旅出圈，多地借热播剧推出主题游线与特展，催生文旅游学新热点。\u003c!--NO_AD_3--\u003e\u003c!--EOP_3--\u003e\u003c!--NO_AD_4--\u003e\u003c!--EOP_4--\u003e\u003c/p\u003e\u003c!--PARAGRAPH_4--\u003e\u003c!--PARAGRAPH_3--\u003e\n\u003cp class=\"text_align-justify\" data-source=\"cke\"\u003e（总台央视记者艾达郑玮玮）\u003c/p\u003e\n\n\u003cp class=\"text_align-justify\" data-source=\"cke\"\u003e\u003cspan class=\"color-a4acb6\" data-source=\"cke\"\u003e\u003cspan class=\"font_size-16px\" data-source=\"cke\"\u003e©2026中央广播电视总台版权所有。未经许可，请勿转载使用。\u003c/span\u003e\u003c/span\u003e\u003c/p\u003e\n\n\n\u003cstyle\u003e.rich_media_content{--news-tabel-th-night-color: 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新华全媒头条丨多纳多尼：莱奥对米兰不可或缺米兰缺少普利西奇拉比奥特影响大

创历史新高！春节假期国内出游5.96亿人次 总花费超8034亿元

创历史新高！春节假期国内出游5.96亿人次 总花费超8034亿元

创历史新高！春节假期国内出游5.96亿人次总花费超8034亿元

创历史新高！春节假期国内出游5.96亿人次总花费超8034亿元